6 P’s and Crayons: How to Create a Marketing Operating System
Check us out on YouTube
https://youtube.com/@CoworkingMarketing
Download all free tools, templates, and resources from 2 Marketers and a Coworking Podcast 🛠️
https://coworking.marketing/resources
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Connect with Kevin
Website: https://everspaces.com
LinkedIn: https://www.linkedin.com/in/whelankevin/
Connect with Taylor
Website: https://www.talemaker.ca
LinkedIn: https://www.linkedin.com/in/taylor-mason-37a94a58/
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If your marketing feels messy (like spaghetti on a wall), duct-taped together, or like a hodgepodge of loosely related activities, this one’s worth a listen.
In Episode 3 of 2 Marketers and a Coworking Podcast, we cracked open Kevin’s proverbial crayon box and drew out the 6 P’s of creating a coworking marketing operating system:
https://youtube.com/@CoworkingMarketing
Download all free tools, templates, and resources from 2 Marketers and a Coworking Podcast 🛠️
https://coworking.marketing/resources
---------------------------------------------------------------------------------------------------------------------------
Connect with Kevin
Website: https://everspaces.com
LinkedIn: https://www.linkedin.com/in/whelankevin/
Connect with Taylor
Website: https://www.talemaker.ca
LinkedIn: https://www.linkedin.com/in/taylor-mason-37a94a58/
---------------------------------------------------------------------------------------------------------------------------
If your marketing feels messy (like spaghetti on a wall), duct-taped together, or like a hodgepodge of loosely related activities, this one’s worth a listen.
In Episode 3 of 2 Marketers and a Coworking Podcast, we cracked open Kevin’s proverbial crayon box and drew out the 6 P’s of creating a coworking marketing operating system:
- Places (where everything lives)
- Planning (what’s coming up next)
- Projects (one-time efforts)
- Processes (recurring tasks)
- People (the crayon box)
- Performance (are you getting results?)
We also discuss the primary colours you need in your box of crayons:
- Strategist/Coordinator
- Content/Comms
- Designer
- Ads + SEO
- Web/Dev/Tech
- Misc: video, print, etc.
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About 2 Marketers and a Coworking Podcast
Hosted by Kevin Whelan of Everspaces and Taylor Mason of Talemaker, 2 Marketers and a Coworking Podcast dives deep into marketing tips, tools, insights, and strategies you can actually use to grow your coworking business.
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Creators and Guests
Host
Kevin Whelan
Kevin Whelan is a marketing advisor and trainer helping coworking/flexible office businesses build profitable growth.
Host
Taylor Mason
Taylor works with coworking operators and flex office industry service providers from across North America to craft and implement customized, done-for-you, results-driven content marketing strategies.I work with coworking operators and flex office industry service providers from across North America to craft and implement customized, done-for-you, results-driven content marketing strategies.